According to a new report this morning, Apple has opened an official store on popular Chinese e-commerce site Tmall. The move serves as the company’s latest play in an ongoing effort to boost its device sales and overall presence in the country.
For those unfamiliar with Tmall, it’s a major online marketplace run by the Alibaba Group. It’s sort of like an online mall, with high profile brands like Nike and Levi’s paying the required deposit to create a digital forefront and peddle their wares…
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